{"product_id":"the-art-science-of-wayfinding","title":"The Art + Science of Wayfinding","description":"\u003cp\u003e\u003cspan\u003eCarlo Giannasca has spent four decades arguing that wayfinding is not a finishing touch. It is a fundamental dimension of how people experience the built environment, and a discipline whose value depends entirely on when it enters the design process. \u003cbr\u003e\u003cbr\u003eThis book makes that case with rigour and without apology. It is written for practitioners who want to understand how the discipline works, and for clients who need to know what good wayfinding requires, when to commission it, and what it costs to get it wrong. \u003cbr\u003e\u003cbr\u003eThe buildings that work are the ones where someone asked the right questions at the beginning. This book contains those questions.\u003cbr\u003e\u003cbr\u003e\u003cstrong\u003e\u003cmeta charset=\"UTF-8\"\u003e \u003c\/strong\u003eSpecifications:\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eHardcover Red Linen Cover, printed on uncoated paper, Full colour plus 1 PMS\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003ePages: 304\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eSize: 280 × 220 × 36mm\u003cbr\u003e\u003c\/span\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eISBN: 9-780646-739144-4 (hardback)\u003c\/span\u003e\u003c\/p\u003e","brand":"Frost*","offers":[{"title":"Default Title","offer_id":67095041179821,"sku":null,"price":120.0,"currency_code":"AUD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0465\/7138\/9094\/files\/01-art-science-of-wayfinding-cover.png?v=1790853059","url":"https:\/\/frostshop.au\/products\/the-art-science-of-wayfinding","provider":"Frost Collective Pty Ltd","version":"1.0","type":"link"}